Why should MSPs work with a dark web monitoring vendor?

In today's digital age, data breaches have become a common occurrence, with cybercriminals constantly seeking new ways to steal valuable information. 

The dark web, a hidden part of the internet, is a popular hub for cybercriminals to buy and sell stolen data. As a managed service provider (MSP), you have the privilege and trust of your clients to safeguard their sensitive data.

To proactively protect your clients, teaming up with a reputable dark web monitoring vendor is a great option. By doing so, you can leverage their expertise and technology to streamline your security efforts and focus on delivering the best possible service to your clients.

In this article, we'll cover:

What does dark web monitoring service mean to MSPs?

As an MSP, your clients rely on you to protect their sensitive data and keep their systems secure from cyber threats. Unfortunately, the traditional approach to cybersecurity is no longer enough, and many cybercriminals are now using the dark web to carry out their attacks. This is where dark web monitoring comes in.

Dark web monitoring is a service that enables MSPs to detect and monitor potential cyber threats on the dark web, which is a part of the internet that is not indexed by search engines and is only accessible through special software. 

By offering dark web monitoring services to clients, MSPs can stay one step ahead of cybercriminals, differentiate themselves from competitors and, more importantly, generate additional revenue streams.

What do statistics say about dark web monitoring services?

Curious about the demand for dark web monitoring services? You'll be pleased to know that the dark web monitoring market is expanding rapidly like never before, and for good reasons. Let's delve into the latest industry reports and relevant statistics to understand why you should provide these services to your clients.

The latest report from businesswire.com found that the surge in demand for dark web monitoring services in the US and UK is a clear indication that MSPs should provide such services for their clients. The significant discoveries from the report include the following:

  • Around two-thirds (65%) of MSSPs stated that their clients have requested dark web threat intelligence services.
  • Among them, 74% mentioned that their clients' interest in such information has been rising. 
  • More than half of MSSPs (56%) have started addressing the customer's demand and are now undertaking dark web monitoring.
  • When asked about the barriers to adopting dark web monitoring reported by MSSPs. The primary obstacle was perceived complexity, with 35% of respondents citing it as a challenge. 


From this report, we can anticipate that MSPs who are adopting dark web intelligence to cater to their clients' needs, will be able to unlock new areas to increase their earnings. Let's take a look at the research regarding the dark web monitoring market to see how quickly it's been growing.

The latest research conducted by KBV Research suggested that the increasing need for advanced cybersecurity solutions, as well as rising cyber attacks, is driving the demand for dark web monitoring services among MSPs. Here are some crucial findings to be highlighted from the research.

The growing demand for dark web monitoring

The Global Dark Web Intelligence Market size is expected to reach $1.3 billion by 2028, rising at a market growth of 22.3% CAGR during the forecast period.


(Source: kbvresearch)

The North American region garnered the largest revenue share in the dark web intelligence market in 2021. 


(Source: Mordor Intelligence)

Organisations enhance their defense capabilities by utilizing timely, relevant, and actionable information by adopting dark web tracking software, which enables them to incorporate dark web intelligence with their cyber security management process. 

In light of the fast-growing demand for dark web monitoring services among MSPs and other businesses, as highlighted in the research, it has become crucial for MSPs to adopt new and innovative cybersecurity strategies to protect their clients from cyber threats, especially the emerging ones from the dark web.

What are the benefits of working with a dark web monitoring vendor?

There are numerous benefits that MSPs can enjoy when working with a dark web monitoring vendor. Here are some of the most significant advantages:

  • Improved cybersecurity

    By monitoring the dark web, MSPs can identify potential threats before they cause damage. This means that MSPs can take proactive measures to mitigate threats and prevent data breaches, keeping their clients' sensitive information safe.

  • Increased client trust

    MSPs that offer dark web monitoring as part of their cybersecurity services demonstrate a commitment to protecting their clients' data. This can help build trust and loyalty with clients, who may be more likely to choose an MSP that offers comprehensive cybersecurity solutions.
  • Competitive differentiation

    Dark web monitoring is a relatively new service, and not all MSPs offer it. By partnering with a dark web monitoring vendor, MSPs can differentiate themselves from competitors and offer added value to their clients.
  • Revenue growth

    By offering a comprehensive range of cybersecurity services, MSPs can attract new clients and expand their service offerings to existing clients, leading to revenue growth and business expansion.

How to drive MSP revenue with dark web monitoring services?

Offering dark web monitoring services can be a powerful revenue driver for MSPs. Looking to pump up your profits? We've got a handful of killer tactics to help you maximise your income with dark web monitoring services. 

  • Package it as a standalone service

    Consider offering dark web monitoring as a standalone service that clients can purchase separately from other cybersecurity services. This can attract new clients who are specifically interested in this type of service, and also provide additional revenue streams from existing clients.
  • Bundle it with existing services

    MSPs can also bundle dark web monitoring with existing services, such as network security, endpoint protection or security awareness training. By offering a comprehensive package of cybersecurity services, MSPs can provide added value to clients and increase revenue.
  • Create tiered pricing

    Consider offering different levels of dark web monitoring services at different price points. For example, a basic package might include monitoring for compromised credentials, while a more advanced package might include monitoring for a wider range of threats.
  • Offer a free trial

    Consider offering a free trial of your dark web monitoring service to new clients. This can help build trust and demonstrate the value of the service, leading to increased uptake and revenue.
  • Promote it on your website

    Make sure that your website highlights your dark web monitoring service and provides detailed information about its features and benefits. This can help attract new customers who are searching for this type of service online.

How to choose a dark web monitoring vendor to work with?

Choosing the right dark web monitoring vendor is critical for MSPs. Here are some factors to consider when evaluating potential vendors:

  • Reputation and experience

    Look for a vendor with a proven track record and extensive experience in the dark web monitoring space. Consider reading reviews from other MSPs, and ask for references from the vendor to ensure that they have a good reputation.
  • Data coverage and sources

    Ensure that the vendor has access to a wide range of data sources, including both public and private sites, to provide comprehensive coverage. Additionally, check that they have the capability to monitor both clear and dark web data.
  • Data privacy and security

    Choose a vendor that has a strong commitment to data privacy and security. Ask about their data handling and storage practices, and ensure that they comply with relevant regulations such as GDPR and HIPAA.
  • Customisation and flexibility

    Look for a vendor that can offer customised solutions to meet the specific needs of your clients. Ensure that their services are flexible and can be easily integrated into your existing cybersecurity offerings.
  • Pricing and support

    Evaluate the vendor's pricing structure and ensure that it aligns with your business model. Consider the level of support that they offer, such as training and technical support.

Revolutionise your cybersecurity offerings with a dark web monitoring service today! 

In a world where cyber threats are becoming increasingly sophisticated, working with a dark web monitoring vendor is not just a good idea - it's essential for MSPs who want to generate additional revenue streams and differentiate themselves in a crowded marketplace. Learn more about dark web monitoring in this blog

We also encourage you to try our dark web monitoring tool, uBreach. With the tool, you can proactively monitor the dark web for potential threats and provide alerts to your clients. Our cutting-edge tools and easy-to-use platform make it simple to monitor for compromised credentials and help you stay ahead of cybercriminals.

The best part? You can try uBreach for free with our 14-day trial. Sign up now, experience the power of our solution firsthand and revolutionise your cybersecurity offerings with uBreach.

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